My Life

The Motives Cosmetics Business FREE Webinar

The Motives Cosmetics Business FREE Webinar

I am excited to offer this FREE webinar to provide you with an opportunity to learn about the beauty industry, and how you can capitalize on this $55 billion a year industry. Here’s your chance to find out more about how I was able to […]

A Complete List of Pro Makeup Discounts

A Complete List of Pro Makeup Discounts

If you have been following me, you probably know by now that I talk about the beauty industry NON STOP!  Especially in my “Evolution of the Beauty Industry” Series. Today I’m going to hopefully help many pros out there, because I see this question ALL […]

10 Reasons Why You Should Consider a “Side Hustle”

10 Reasons Why You Should Consider a “Side Hustle”

Why you should consider a side hustle-unless you like living paycheck to paycheck! Before I get started, let’s talk about what a side hustle is exactly.  Instead of getting a second job, a high number are starting their own businesses.  It is not necessarily a […]

Richmond Motives Beauty & Business Academy

Richmond Motives Beauty & Business Academy

The Motives Beauty & Business Academy made a stop at Richmond Virginia over the weekend Beauty professionals & professional consultants received firsthand experience with Motives products and skincare along with professional training from some of our top industry professionals. Among them were Lisa Martin-Director of […]

Toronto Motives Beauty & Business Academy

Toronto Motives Beauty & Business Academy

The Motives Beauty & Business Academy (MBBA) stopped at Toronto Canada Beauty professionals & support staff received firsthand experience with Motives products and skincare and received professional training from some of our top industry professionals.  Lisa Martin-Director of Field Development, Leigh Raeder-Master Cosmetologist & Global […]

The Evolution & the Motives Beauty & Business Academy

The Evolution & the Motives Beauty & Business Academy

Motives Beauty & Business Academy (MBBA) If you have been following me, then you probably know how passionate I am about the beauty industry.  Through my “Evolution of the Beauty Industry” Series, I share all of the changes that the industry has faced and the […]

Self Care Tips for Stylists That Prevent BURNOUT

Self Care Tips for Stylists That Prevent BURNOUT

Self care is important to avoid stylist burnout Throughout my 23 years as a cosmetologist, salon owner, consultant and educator, I’ve noticed that not only are we some of the most hard-working professionals, but also some of the most empathic I’ve ever known. Problem is, […]

Are Your Beauty Products Really Natural?

Are Your Beauty Products Really Natural?

What does “natural” really mean with cosmetics & beauty products? And when your personal care products are labeled vegan, organic, gluten free or hypoallergenic, are they really?  I get asked this ALL of the time!! This is a big trend in the beauty world, and […]

Are You Capitalizing on THE Biggest Trends This Year?

Are You Capitalizing on THE Biggest Trends This Year?

We are almost half way through the year, and so I have to ask: Are you capitalizing on one of the biggest trends this year? In 2018 we have been seeing the customer taking a bigger role in the beauty products that make up their […]

20 Ways to Market Yourself OFFLINE

20 Ways to Market Yourself OFFLINE

Don’t let offline marketing fall by the wayside while you’re focusing on your online marketing! There are so many things that you should be doing to market yourself offline. And I have to admit, it was really hard for me to narrow this down. In […]