Leveraging Social Media to Grow Your Salon Business


BLOG, The Evolution of the Beauty Industry, Uncategorized

Are you leveraging social media to grow your business? The way that we advertise to bring in new clients and traffic has changed.  Print ads, phone books, and billboards are less effective as everything has moved to digital.  So what are your options to drive in new traffic? It’s important to have a responsive website design, email marketing […]

March 6, 2018

Global Social Media Stars Redefining the Beauty Industry


BLOG, The Evolution of the Beauty Industry, Uncategorized

The beauty industry has experienced a radical shift in the past five years, and I have been covering it all in my Evolution of the Beauty Industry Series. I think we can all agree that celebrity influence has fallen to the wayside with the rise of beauty influencers, lifestyle bloggers, YouTube vloggers, and Instagram stars. […]

February 26, 2018