Are you leveraging social media to grow your business? The way that we advertise to bring in new clients and traffic has changed. Print ads, phone books, and billboards are less effective as everything has moved to digital. So what are your options to drive in new traffic? It’s important to have a responsive website design, email marketing […]
The beauty industry has experienced a radical shift in the past five years, and I have been covering it all in my Evolution of the Beauty Industry Series. I think we can all agree that celebrity influence has fallen to the wayside with the rise of beauty influencers, lifestyle bloggers, YouTube vloggers, and Instagram stars. […]
It’s finally starting to get nice out here in the Northern Midwest, so that means bridal season is starting up! This also means that I am gearing up for all of my wedding parties in the next few months. So, it was great timing when I was in Miami for Motives Cosmetics Spring/Summer 2016 Collection […]
I just got back from Miami last night where I attended the World Conference with over 20K entrepreneurs from around the globe. It was an amazing memorable event and I am excited to share some of the new products released. I couldn’t wait to share with you the new Spring/Summer 2016 Trend collection. This is […]
I LOVE Holiday makeup. I think it’s because clients let me do more bold looks for their Holiday parties. And I can use GLITTER! I think everyone needs to add a little sparkle to their look. Don’t you? I started scanning Instagram for some inspiration and I found some great ideas. Here are some of […]
I don’t know about you, but I’m impressed and inspired everyday by what I see on Instagram. Something that has been catching my eye lately is the nail art. All I can say, is there are some really talented artists out there. I have been taking an go at some of the ideas that I […]