Tag: makeup

Must Have Beauty Bundles For This Holiday

Must Have Beauty Bundles For This Holiday

This month I want to help you get the perfect gifts for those hard to buy women. I did all of the work for you with these must have beauty bundles for this Holliday, so you don’t have to wonder what to put together! Holiday […]

Exclusive Online Holiday Beauty Bash

Exclusive Online Holiday Beauty Bash

Who’s ready for our ūüéĀ‚ÄúHoliday Beauty Bash‚ÄĚ ūüéĀ? No need to leave your home, join in all the fun right from the comfort of your own home ūüíč It‚Äôs an exclusive 4 day event for my VIPs happening Nov23-26! We will have professionals from all […]

Get Ready For Fall With These 4 Trends!

Get Ready For Fall With These 4 Trends!

So, tell me! What do you look forward to with the season’s change? Here are a few of my favorite things: Pumpkin everything, colorful leaves, cozy oversized sweaters, and boots…and it wouldn’t be right not to mention new makeup trends!




This season is all about fusing bold patterns with vibrant colors and textured finishes for a look that is perfectly mismatched. We are seeing quite a bit leopard print this year.

The Motives In The Mix Palette create the perfect building blocks for your look, and layer with Motives Liquid Metal Eye Shadow to add dimension for a stunning effect. Spice up your lips this fall with this lipstick duo in Pumpkin Spice. The bold pairing of burnt pumpkin and brick red gives your lips dimension that leaves an impact. Wear them together or separately, the choice is yours. Don’t forget that your skin needs some TLC! Rejuvenate it with just one spritz of Lumière de Vie Rosé Refresher.


4 Different Looks

I asked some of my friends to help me out and try my latest fall must have beauty products, then I put together some trendy outfits for them. I LOVE that all of these looks use the same products, yet they all look so different!


Clarissa Jones

So, tell me! What do you look forward to with the season’s change? Here are a few of my favorite things: Pumpkin everything, colorful leaves, cozy oversized sweaters, and boots…and it wouldn’t be right not to mention new makeup trends!


I found this cute leopard print sweater and added these comfortable, and versatile black boots. I saw these earrings and knew they were perfect for this outfit!!
Here is how Clarissa created this makeup look:
1. Begin by using Motives Eye Base.
2. Apply Dark Purple (color on the left) from Motives In The Mix Palette in the crease blending out with the Motives Blending Brush.
3. Apply Motives Liquid Metal Eye Shadow-Mystic on the mobile lid.

4. Blend the Black color from In the Mix Palette in outer V with Motives Blending Brush.

5. Apply Motives Liquid Metal Eye Shadow-Nirvana on lower lash line about 1/2 way across.
6. Finish lower lash line with Motives Liquid Metal Eye Shadow-Renegade.
7. Create winged eyeliner using Motives Angled Brush with Motives Gel Eyeliner-Little Black Dress.
8. Apply Motives Fiberlush mascara on top and bottom lashes.
9. Mix both colors from Motives Pumpkin Spice Lipstick and apply to lips.

Brittany Kimble

I decided to put Brittany in this comfy sweater, jeans and these neutral boots.  I dressed her up a little with a larger earring, but kept the necklace simple.
Here’s what she used to create her look:
Foundation: custom blend
Under eye setting powder: Motives banana powder
Blush: ginger
Eyes: little black dress for dramatic liner, Nefertiti, Aphrodite from dynasty palette on the wing with the two liquid shadow colors and demure palette for the crease.
Lips: pumpkin spice lipstick duo
Face: Miami glow and sculpting duo

Kimberly Mareno

I dressed Kim up in this warm sweater dress.  I love that it has long sleeves.  I choose these high suede boots and larger purse.  She can definitely rock these earrings and bold bracelet.

Here’s how she created her look:

1. Begin by applying Motives Eye Base with a concealer brush all over the eye, from lash to brow.
2. Press Vanilla Motives Pressed Eye Shadow all over the lid with the Motives All Over Shadow Brush in order to set the eye base .
3. Using the eye blender brush, place Cappuccino Motives Pressed Eye Shadow into the crease of the eye.
4. Apply Mystic Motives Liquid Metal Eye Shadow all over the lid with a blending brush.
5. Blend the edges with a blending brush so they are soft.
6. Apply the center color in the Motives In The Mix Palette into the crease to create more depth.
7. Line the eye with Motives Gel Eye Liner-Little Black Dress on the top of the upper lash line and between the lashes.
8. Using a Detail Brush soften the top edge of the eye liner with the center color from the In The Mix Palette, causing it to look double lined. The black liner should fade into the brown shadow, which then fades into the Mystic Motives Liquid Metal Eye Shadow.
9. Using a smudge brush, line the bottom lash line with the center color from the In The Mix Palette.
10. Apply another coat of Mystic Liquid Metal Eye Shadow all over the lid with a blending brush to make the color pop.
8. Finish off the look with Motives Fiber Lush Mascara.
11. Apply Red Currant Motives Lip Crayon to the outer line of the lip. Fill in softly so the lipstick stays in longer.
12. Apply the red color of the Motives Pumpkin Spice Lipstick all over the lip.
13. Apply the lighter color in the center of the lip.

It wouldn’t be fair if I didn’t participate too!!


I decided to embrace the leopard print, and have to admit, I normally wouldn’t choose these bold boots! ¬†I loved this handbag and thought they should go together. This jacket will keep me warm during the cold Wisconsin “Fall” and it too have a touch of animal print.


Which look is your favorite? Are you ready to add these must have fall beauty products?  You can find them all by clicking here!

I knew that everyone would be wondering where I found all of these clothes, and you can find them all at Express!! 

Click here if you’d like to earn 2% CashBack on your entire purchase at Express, and if you act fast they are having a HUGE sale, which is even better!!

This season, I will not only be teaching new Fall & Winter trends, will also help you by doing “Makeup Bag Remixers.” If you are in my area-contact me to set up a lesson! You can bring your makeup bag ¬†along to your consultation and I’ll go through it with you to make sure you know how to use everything in it. I’ll even help you part with the not so good stuff. ūüėČ
#inthemix #pumpkinspice #mixitup



Halloween Looks Using Everyday Makeup

Halloween Looks Using Everyday Makeup

I am inspired daily by my fellow Motives Tribe members, but I have to say, their talent really shines every year around Halloween. ¬†I thought it would be inspiring to all of you too, and just maybe give you some ideas on what you can […]

Enter to Win a 15 Piece Pro Makeup Brush Kit!

Enter to Win a 15 Piece Pro Makeup Brush Kit!

It’s time for a giveaway! ¬†I love to give things away, and this time it is a Motives 15 piece Pro Makeup Brush Set valued at $149.95!     It’s a specialized collection of versatile face and eye brushes designed with the artist in mind. […]

A Complete List of Pro Makeup Discounts

A Complete List of Pro Makeup Discounts

If you have been following me, you probably know by now that I talk about the beauty industry NON STOP! ¬†Especially in my “Evolution of the Beauty Industry” Series.

Today I’m going to hopefully help many pros out there, because I see this question ALL of the time: “Doesn’t anyone know what brands offer pros discounts?” I’m going to give you a quick answer: YES, actually MOST brands out there do offer industry professionals discounts on their products-and I have a pretty extensive list below.

BUT, yes there is a big BUT…MOST of these brands DO NOT, I repeat DO NOT allow you to retail their products. ¬†In fact when you apply for a discount, you are agreeing to the terms and conditions that you will not sell these to your clients.

Now, I get that if you are a professional makeup artist, you are used to this, because it’s been the only way available. ¬†But, if you are a cosmetologist like me, you are used to the profit from retailing. ¬†It just happens organically! ¬†You do your client’s makeup and the first thing they say is: “I LOVE it, where can I get all of this?”

Here’s the issue, and yes, I have talked about this many times…there aren’t many professional brands that are exclusive any more. ¬†When I am saying that, I am also including haircare in this statement. ¬†Almost all brands are popping up all over the internet, especially on amazon.


The beauty industry is a billion dollar industry

Why should you care? ¬†The beauty industry is a gold mine. ¬†The 2017 sales were $445 BILLION and this is expected to surpass $750 billion by 2024 according to FORBES. ¬†These numbers aren’t including beauty services, they are retail sales.

Now I just want you to think about this for a minute. ¬†Makeup companies give beauty professionals a discount so that they fill their kit up with all of their products and then when a client asks, and they will “I LOVE it, where can I get all of this”, you send them off to the store, or website and give all of that profit away.


But I’m not a salesman

This is what a lot of professionals say, and I AGREE 100%, BUT consumers are buying makeup somewhere, and if you really truly care about your clients, then you’ll want to help them by recommending things that they will benefit from. ¬†There’s a difference between pushing products on someone vs. providing them with products that will be solutions for them.

I told you that I am passionate, and one of the things that I do is help other professionals become even more profitable by customizing systems and programs with the tools they need to do it. ¬†These pros LOVE what they do, but with the evolution of the industry, it’s important to evolve with it.


Motives Cosmetics

Before I dive into a list of all of these brands offering discounts, I want to share with you one of THE best pro artist programs out there. ¬†Motives Cosmetics¬†Pro Artist Program is for makeup artists, aestheticians, cosmetologists, hairstylists, fashion stylists, nail technicians, costume designers, models, on-air talent/performers and photographers. The Motives Pro Artist Program combines your skills with the Motives cosmetics and It’s skincare lines‚ÄĒoffering innovative, customized and award-winning professional quality products to compliment your services. No one offers what they do with their program!

Here’s some of what they offer:

  • Personal motivescosmetics.com website where customers can order products from you 24/7
    • Skincare Analysis
    • Thousands of tutorials
    • Color Correcting Interactive tool
  • Purchase products at reduced prices and earn up to 40 percent retail profit on sales with NO LIMIT
  • Exclusive artist promotion
  • New customer referrals
  • Customer Referrals & Retention Program where your customers earn:
  • Marketing materials, including outlines for workshops
  • Access to global hands on & business trainings
  • A mentor

Honestly, the above is just some of the highlights of the Pro Artist Program, but I hope you can see why it is the best one out there, because you get all of that for only $40/year. The best part, is that you don’t have to carry around a stock of products because you have a website-which is also mobile and once your customer creates an account they are always your customer. ¬†You’ll never lose the sale.

If you haven’t heard about Motives Cosmetics, they actually use dozens of manufacturers to build the best collection and brand it under one brand. ¬†And it’s NOT found in stores and ONLY online through a Motives Cosmetics website.

If you want to apply for a Pro Artist account, Click here for an application.



Pro makeup Artist Discounts


Let’s dive into the others. ¬†Below you will find a list of many that offers discounts. ¬†Some are free programs, but if they do have a cost you will find that next to the name of the brand. ¬†You can click on the brand name to go directly to the website to apply.

Most reserve the right to cancel any order at any time, if they have any suspicion of their products being resold. ¬†I did also list some maximums I saw in my research, however if I didn’t list anything, they could still very well have one. Most also don’t give a discount on newly released items as well as sale items.

What will you need to qualify? Each company is different but overall here are some of the most common requirements:

Proof of Profession
-Copy of a government/state photo ID
– Makeup artist license
– Composite card
– Union card
– Professional website
– Reference letter from current employer
– Editorial page including name credit (highlight your name)
РCrew call list on production company letterhead (highlight your name)
РProgram material with name (highlight your name)


AnastasiaBeverly Hills


Artis Brush

Discount: 15%: makeup student

15%: industry – estheticians, cosmetologists, salon/spa professionals, and cosmetic retail employees who can provide a copy of any one proof of profession

30%: makeup artist


Bare Minerals
Discount 30%


Bdellium Tools

Discount: 40%: makeup artist

20%: industry pros + students


Discount: 40%

Beauty So Clean

Discount: 25%


Becca Cosmetics

currently unavailable


Benefit Cosmetics

Discount 40%: products

15%: services


Bobbi Brown Cosmetics
Discount: 40%
No more than 6 per item

Max limit $10,000/year


Brett Freedman Beauty

Discount: 40%


Camera Ready Cosmetics

Discount :20% 1 credential

40%: 2 credentials


Cao Cosmetics

Discount 30%: student

40%: industry


Charlotte Tillbury

Discount: 30%


Cinema Secrets
Discount : 25% – 15%


Discount: 40% Makeup Artists

30%: Aestheticians, Cosmetologists, Makeup Students, Hairstylists, Fashion Stylists, Nail Technicians, Costume Designers, Models, On-air talent, Performers and Photographers



Discount: 30%


Dinair $35/year

Discount: 15% off kits (up to 3 kits a year)

Discount: 30% off nearly all of our makeup and accessories


Dr. Brandt

Discount: unknown


Dr. Dennis Gross

Discount: 40%



Discount: 20%

Eve Pearl
Discount: 30% – 40%


Eyelashes Unlimited

Discount: 15% (possibly more)


Facade Beauty

Discount: 30%


Face Atelier

Discount: 40% Preferred pro program

Discount: 30% Student program

Discount: 20% Industry program


Flutter Lashes

Discount: 30%


Discount: 10% Everyone that signs up

10%-40% Industry Professional (Brands dictate discount)


Gorgeous Cosmetics

Discount: unknown



Discount: 30%

House of Lashes

Discount: 30%


Discount: 20% Students

40% Industry


Discount: 20% Student, Cosmetologist, Blogger, Model

30% Makeup Artist, Esthetician, Performer, Nail Technician


IT Cosmetics

Discount: 20%: student

30% industry

Maximum: $4,000/year


Discount: 30%


Kat Von D

Discount: 30%


Kevyn Aucoin

Discount: 40%


Koh Gen Do

Discount: 30%



Discount: unknown


Lashes in a box: Coming Soon

Discount: 20%: makeup artists

10%: industry pro


Laura Mercier

Discount: 40%


Luxie Beauty

Discount: 35% brushes + exclusive products

15%: everything else


M‚ÄĘA‚ÄĘC Cosmetics¬†$35/year, $65/2 years
Discount: 40% makeup artists

30% Hairstylists, cosmetologists, fashion stylists, models, performers/on-air talent, beauty press, manicurists (agency-represented), agents, aestheticians, fashion/costume designers, photographers

20% students


Makeup Atelier

Discount: 30%

Motives Splash into Summer Bundle

Make Up For Ever

Discount: Currently Unavailable


Mally Cosmetics
Discount Amount: 30%


Melanie Mills Hollywood

Discount: 30%


Menaji Skincare

Discount: 20%: makeup artists

40%: barbers + stylists


Muse Beauty

Discount: 20%: Kevyn Aucoin, Viseart, Lashes in a Box, Embryolisse, Lemonhead.LA

30%: ESUM brushes + accessories, Kett Cosmetics products (excludes kits)

20-30% Discount on MUSE PRO Makeup Kits



Discount: 30%



Discount: up to 40%


Naked Cosmetics Pro
Discount: Unknown


Discount: 25%: Industry students and assistants.

30%: Industry professionals and bridal/special event makeup artists

40%: Celebrity, Editorial, Film, and Television Makeup Artists.


Natasha Denona

Discount: 30%

Nigel’s Beauty Emporium

Discount: 10-40%: industry professionals (brands dictate discount amount)



Discount: 40%



Discount: 30%

Maximum: $2,000/year


Paula Dorf

Discount: 40%


Obsessive Compulsive Cosmetics
Discount: 20%


Red Cherry lashes

Discount: 20%: students

40%: makeup artists


Rituel de Fille

Discount: unknown


Royal & Langnickel

Discount: 40%


Sian Richards $20/year, $30/year

Discount: 20%: students, newbies (under 5 years) – $20/year

30%: artists 5+ years – $30/year


Scott Barnes– $19/month, $27/bimonthly, $69/6 months

Discount: 30% products


Senna Cosmetics

Discount: 40%: Celebrity, editorial, film, TV, or union artists

20%: Performers, actors, models. Students enrolled in or recent graduates of an educational makeup program. Cosmetologist, Esthetician, Nail Technician License, Salon and Spa professionals


Discount: 35%: makeup artist

20%: students, models, actors, performers, stylists, photographers, on-air talent



Discount: unknown


Discount: 40%: VIP

30%: freelancer

20%: student

Maximum: $500/order and no more than 3 per item


Smith Cosmetics

Discount: unknown


Stila Cosmetics
Discount Amount: 20%: Students enrolled in cosmetology school, cosmetic retail and salon employees, cosmetologists, estheticians, hairstylists

40%: Makeup Professionals — bridal, agency, film/TV/theater

Maximum: $4,000/year and no more than 3 per item


Suva Beauty

Discount: 30%


Temptu Cost: $30 annual fee
Discount Amount: 30%: artists

15%: students


Terri Tomlinson

Discount: 30%


The Makeup Light

Discount: 20%


Three Custom Color

Discount: 30%


Tina Earnshaw

Discount: 30%


Urban Decay

Discount: 40%



Discount: 20%


Yaby Cosmetics

Discount: 20%


Motives Eyeshadows

Here is a list of additional cosmetic companies, skin care lines, and beauty supply stores that offer discounts. Each one has different requirement and discount percentages, click on the link to find out more.


All About Mee Beauty
Alter Ego Lashes
Auraline Beauty
Bare Escentuals
Bella Pierre
Brow Benefits Card
Black Up Cosmetics
CARA Cosmetics
Carol’s Daughter
China Glaze Nail Polish
City Cosmetics
Cliche Cosmetics
Coastal  Scents
Cocktail Cosmetics
Coco Beau
Crown Brush
Daniel Sandler
Dr. Hauschka
Element Two
Emani Vegan Cosmetics
FACE atelier
Ferro Cosmetics
Fortunate Face Mineral Cosmetics
Fusion of Color Cosmetics
Gabriel Cosmetics
Gleam by Melanie Mills
Gorgeous Cosmetics
Honey XO
KETT Cosmetics
Les Cosmetiques
Lime Crime (Offers Discount via Naimie’s)
London Brush Company
LORAC¬†(Offered through Naime’s beauty supply)
Madame Madeline
Makeup Artist Magazine Pro Card (IMATS)
Mally Beauty
Masquerade Cosmetics
Mehron (Only 10% You can get 20% @Nigels)
Morphe Brushes
Napoleon Perdis
OPI Nailpolish
Paint & Powder
Pari Pro
Roque Cozzette
Skull Sugar Cosmetics
Whip Hand Cosmetics


If you missed my Monday LIVE video about pro discounts with my special guest Jacqueline Menconi, you can catch it here:




Celebrating The Power of Being a #beautyboss

Celebrating The Power of Being a #beautyboss

This month I want to celebrate the power of being the ultimate #beautyboss and with the power of Motives Cosmetics, you can be the boss of your future! Live boldly, push yourself, and don’t settle with this collection. I find that so many women are […]

The Real Dangers of Talc & Asbestos

The Real Dangers of Talc & Asbestos

I’m sure that you have already heard about the Johnson & Johnson’s lawsuit…last Thursday, they were ordered to pay 22 women $4.69 billion dollars. ¬†These women were alleging that their ovarian cancer was caused by using Johnson & Johnson’s Baby Powder. ¬†What are the real […]

Summer Makeup Secrets Revealed

Summer Makeup Secrets Revealed

Summer is finally here in Wisconsin!!

I LOVE summer! ¬†I love everything about it. ¬†The sunshine, the hot weather, the long days. ¬†I love it all! ¬†And if you’ve never been to Wisconsin in the summer, it is beautiful. ¬†Everything is green and colorful.

This year I have been all about summer makeup looks.  I have been experimenting with all of the summer makeup trends: glow, monochromatic and multifunctional makeup.


Summer Means Bronze!

Here is a monochromatic, multifunctional look I created by using the same product on my eyes, lips and cheeks. Can you guess which product?


summer makeup


I shared how easy this look was to create during a LIVE video in my All Things Beauty Tribe, so if you’d like to catch the replay, join the tribe here.


Fun in the sun…and water

I try to spend as much time as I possibly can outside.  After all, summer is all about having fun at the beach or pool.  And this year, I even bought a paddle board!

If you are anything like me, you want your makeup to last all summer long. ¬†Water resistant makeup is a must for sure, along with convenience. ¬†Here are some of my favorite things that I use to ensure I don’t have any summer makeup mishaps ūüėČ


All of these products are dedicated to having fun near the water! Lustrafy Waterproof Mascara and Mineral Gel Eyeliner-Little Black Dress got you covered as you splash into Summer and the all in one waterless Lumi√®re de Vie Micellar Cleanser is a perfect addition to your beach bag.¬†Don’t forget to pair Little Black Dress with the versatile Angled Eyeliner Brush. You can expect polished, professional results every time!

Here are ALL the details:

Motives Lustrfy Waterproof Mascara is a rich, hypoallergenic, waterproof formula that volumizes your lashes. The waterproof formula extends its wear to last all day and night, while resisting smudging and flaking.


summer makeup


Motives Mineral Gel Eyeliner-Little Black Dress is unique, mineral-based formulation that allows the precision of a liquid liner with the ease of a gel-based formula. This eyeliner glides on smoothly and precisely, then quickly dries down to a silky-soft finish.

summer makeup


Motives Angled Eyeliner Brush has short, angled bristles to ensure a precise, firm, and even stroke when lining and defining eyes. Expect polished, professional results every time.


summer makeup


Lumière de Vie Micellar Cleanser is an all-in-one, waterless cleanser that gently removes makeup and purifies skin with no need to rinse or scrub. Scientifically designed with micelle molecules that lift dirt, makeup and impurities on contact, this advanced formula cleanses and conditions without clogging pores, making it the perfect choice for all skin types.

Just for you

I put together a “Splash into Summer” product bundle¬†with everything in one spot just for you!

Check out these pictures of my beautiful friends, rocking their perfect summertime looks with the Splash into summer bundle. To get your own “Splash into Summer Bundle click here.¬†¬†

Contact me to book a consult with yours truly to duplicate one of these looks or customize your own!

I’d love to hear from you! Feel free to share your favorite beauty tips and tricks for the summer in the comments below. xoxo





Toronto Motives Beauty & Business Academy

Toronto Motives Beauty & Business Academy

The Motives Beauty & Business Academy (MBBA) stopped at Toronto Canada Beauty professionals & support staff received firsthand experience with Motives products and skincare and received professional training from some of our top industry professionals. ¬†Lisa Martin-Director of Field Development, Leigh Raeder-Master Cosmetologist & Global […]