The Power Of Makeup: Eye Edition

BLOG, Makeup / Friday, May 5th, 2023

We use makeup every day to enhance our natural features, but I think sometimes we forget how we can use it to create illusions. If you have been around me for some time, you know that I am all for the everyday makeup looks. I still see overuse of products that are continually layered on top of one another. But when you really understand the power of makeup, and how you can make slight adjustments to give you completely different looks.

2 Different Eye Looks Using The Same Eye Shadow

I recently created a video featuring 2 totally different eye looks. The power of seeing these side by side is what is eye opening, see what I did there, no pun intended, lol! Truth be told, I could’ve made this even more visually different, but I wanted to show realistic everyday looks that you could try yourself. I guess real life looks if you will. So I kept things simple, and achievable. Even though I still surprised my husband when he got home 😉

One of the first things we learn in makeup artistry, is that your face is not symmetrical. It’s true that some people are closer than others, but in reality we are not perfect! If we would take one side of our face and lay it over the other, we would be able to see it much better. One eye is usually higher than the other, one corner of your mouth is slightly higher than the other, and your nose may veer off to one side. As makeup artists, we use makeup to give the illusion that our faces are symmetrical. Think of it this way: We use darker shades to push light back and use lighter shades to push light out. We can also use this to give the illusion that your eyes are bigger, smaller, more open, lifted, etc.

For The Power Of Makeup: Eye Edition, I used the same 3 eye shadows for both looks. I just applied them different. Check out this video walking you through each step. Don’t worry, I sped it up to about a minute long, because I know your attention spans are pretty short 😉

The Products

So many of you are asking me about the palettes and other products that I used, so it’s only fair that I share that too, that way you can practice the techniques.

I Am Essential v.1 – A three-palette collection for Eye, Lip & Cheek, and Face, created with light to medium skin tones in mind but can be worn by all. 

  • v.1 Eye Palette features a mixture of luxe pressed matte and shimmer eyeshadows in a neutral shade range.
  • v.1 Lip & Cheek Palette features two pressed blushes and six cream lip and cheek shades.
  • v.1 Face Palette features three pressed contours and two pressed highlighters.

Design eye-catching looks with the Motives® Essential Eye 7-Piece Brush Set. This collection of brushes was expertly designed to help you achieve stunning eye looks, no matter how simple or extreme the look. Incredibly plush, soft and flexible with just the right amount of density for seamless and precise application, this luxurious eye brush set lets you set your look up for success. This set includes an angled eyeliner brush, crease brush, petite smudge brush, shadow brush, blending brush, detail brush and eyebrow/spoolie brush.

Angel Khol Eyeliner: An exceptionally smooth eye pencil that provides precise definition without “dragging” or pulling the delicate eye area. Enhance and enliven your eyes with the bold, long-wearing color of this eye pencil.

Get the look of false lashes without the work. Fiber Lush Mascara is formulated with fibers that adhere to your lashes making them look longer, fuller and drop-dead luscious. This one-step formula has been perfectly paired with a brush designed for flawless application that resists smudging, clumping, and flaking all day. 

Which look do you like the best? Which technique or products are you going to try? I would LOVE to hear from you!

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